Devlin Jones and Associates Understands the importance of creating a quality brand.  We understand it is far more than just a logo on a web page.  We understand that it is the way your product, company, and even yourself are perceived  by your customers and clients.  We understand that consistent, strategic branding leads to a strong brand equity, which leads to added value brought to your company's products or services.

 

Building on strong logo design we help build and design all the necessary faces of your business, service, or product, from web, to print, to Merchandising.   We will even help you extend your brand to your staff, email signatures, and Social media, giving your brand a voice and a strong sense of communication.  We will help you strategize brand placement and how and where to effectively utilize your brand.

 

The process begins with answering a few simple questions and then designing the relationship you wish to build with your customers and clients:

 

What is your company's mission?

What are the benefits and features of your products or services?

What do your customers and prospects already think of your company?

What qualities do you want them to associate with your company?

 

From there we focus on a few key features to strengthen and build your brand:

 

A great logo. Place it everywhere.

 

Write down your brand messaging.  Every employee should be aware of your brand.

 

Integrate your brand. Branding extends to every aspect of your business.

 

Create a "voice" for your company that reflects your brand.

 

Communicate visually and verbally your brand as part of your brand strategy.

 

Where you advertise as part of your brand strategy.

 

Develop a tagline. Write a memorable statement that captures the essence of your brand.

 

Design templates and create brand standards for your marketing materials.

 

Be true to your brand.  Deliver on your brand promise.

 

Be consistent.

 

It is important for our brand that your brand succeeds, so working to build you a powerful brand is working towards build our own brand.

 

Devlin Jones and Associates + 877 Island ave. #218, San Diego, CA 92101 + (858) 336-5734

© 2014 Devlin Jones and Associates (DJ&A). All rights reserved

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